Jordan Carrol, orchard and harvest manager at CentralPac, has won the 2021 Central Otago Young Grower of the Year competition.
"What we do really matters. We need all the people we can to make the most of the horticulture industry," Carrol said.
"The world needs more and more food. Growing requires so much commitment and you have to be there. But the feeling is also just so insanely satisfying."
Carrol will represent Central Otago at the national Young Grower of the Year competition in Wellington on September 22-23, where six other regional finalists will compete for their share of $30,000 in prizes.
Horticulture New Zealand President, Barry O'Neil said the competition played an important role in supporting the next generation of growers and industry leaders.