Encouraging growth over the past year shows there is potential to increase the volume of New Zealand lamb exported to India, QualityNZ India chief executive Geoff Thin says.
In 2013, Alliance Group signed a supply deal with QualityNZ to develop a new market for lamb in India.
QualityNZ was established to provide New Zealand products and services to Indian consumers, with a specific focus on the food and beverage, tourism and education sectors.
Its shareholders include former New Zealand cricket stars Brendon McCullum, Daniel Vettori, Stephen Fleming and Sir Richard Hadlee.
In a statement, Alliance Group said its Pure South lamb was now on the menu of a growing number of five-star hotels and high-end retail stores.