The hunt has begun to find the best young fruit growers in the Bay of Plenty.
Applications are now being accepted to compete in the 2019 BOP Young Fruit Grower competition.
Under 30s who have been employed fulltime in the fruit industry for at least three years are encouraged to enter.
Chair of the Bay of Plenty Young Fruit Growers Upskilling Committee Andrew Dawson said the horticulture industry needed young talent to ensure that it could continue to grow.
"The Young Fruit Grower competitions not only promote the talent that already exists in horticulture, but also retains, develops and builds that talent," Dawson said.