Leading national Sheep Industry Awards Hawke's Bay hope and Focus Genetics rising star scientist Natalie Pickering wants to help "make the boat go faster" for New Zealand's primary sector through genetic gains in red meat.
Napier-based Dr Pickering, 31, an Emerging Talent category finalist for the awards in Masterton next Wednesday, says she hopes her work with leading red meat genetic company Focus Genetics will encourage more breeders and consequently farmers to use genomic technology to enhance profitability.
"I see huge potential in creating a more efficient, consistent, greater valued products - not just more product doing the same old thing," she says.
It was her natural curiosity as a teenager for how genetics work that led her to the primary sector and Focus Genetics is enabling her to put her research experience and learning to work.
"I'm working out how to communicate the science ideas into industry practice and extending my mind to think about the overall picture of the red meat sector."