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Home / The Country

Don Carson on the fall of Meat Industry Excellence

The Country
21 Oct, 2016 02:01 AMQuick Read

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The Country: Don Carson is a professional spin doctor of long-standing in agriculture who comments on the PR spin in the press release from Meat Industry Excellence (MIE) about going into recess.

This week in the Farming Muster Don Carson is branded a spin doctor by The Country host Jamie Mackay; but the Don's expertise will come in handy for deciphering corporate rhetoric on today's show.

The Meat Industry Excellence has sent out a press release about going into recess and Mackay wants to pick Carson's PR brains over the spin that has been put on the decline of MIE.

Don and Jamie chew the fat over the meat industry in general and what this recent development means for farming in New Zealand.

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