As Henry Ford said about his Model T "you can have any colour you like so long as it's black." So it was at the annual Dannevirke Cattle Fair on February 11 – a sea of black greeted vendors and buyers showing the huge preference buyers have for Aberdeen Angus beef.
Nearly 1000 steers sold at Dannevirke on Thursday half of them 2½-year-olds pronounced "on a par with the best in the country" by a number of experienced livestock agents including Roger Watts, agent for Carrfields Livestock.
He was highly delighted by the prices for these steers which peaked at $1800/head from SC Herbert of Oringi and averaged $1600/head with the lower end in weight ranging down to $1400/head.

This price was reached for the heaviest prime 18-month steers Everton Land Co of Carterton reaching $1440/head under Carrfields auctioneer Chris McBride's direction.