The avocado industry has enlisted Stu Marshall of craft brewery Rocky Knob to come up with an avocado-flavoured beer for next month's Katikati A&P Show. However, the "experimental" brew has yet to be put to the taste test.
Mike Swan, marketing manager of avocado company Southern Produce, which is part of export marketing group Avoco, said the idea had come from one of the organising committee members planning the avocado showcase at the event on February 4-5 .
"She'd seen a report of an avocado beer being brewed in California, and there was a bit of information online," he said.
"It is just to help showcase the industry. There's lots of interest in the craft beer industry at the moment. We spoke to Stu and he said he'd give it a crack. But it remains to be seen how it will come out."
Marshall confirmed the new brew was part-way through the fermentation process and would be ready for taste-testing in a week.