Prime Minister Jacinda Ardern and Trade Minister David Parker are also scheduled to speak at that event.
In 2016, Alibaba and NZTE signed a memorandum of understanding for discussions to strengthen trade between the two nations in a ceremony overseen by then prime minister John Key and Alibaba executive chairman Jack Ma.
E-commerce was an area both countries agreed fell within the scope of negotiations for the upgrade to the nations' existing free trade agreement.
Earlier this year, Fonterra Co-operative Group launched a fresh milk product in China in partnership with Alibaba's Hema Fresh retail concept, selling fresh milk in Shanghai and Suzhou sourced from the New Zealand dairy company's farm hub in the Hebei province.
Mr Zhang's New Zealand trip is hot on the heels of Mr Ma's brief visit in February, when he checked on a local farm investment in the Waikato region.
The Alibaba chief executive's visit is more formal and follows a trip to Australia earlier this week, where he spoke of the opportunities for exporters to take advantage of China's growing consumer appetite for imported goods and played down the impact political tensions between Australia and China were having on business.