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Earlier this week Fonterra began signing up farms to supply milk for The a2 Milk Company in the 2019/2020 season.
Fonterra Head of Farm Source, Waikato Paul Grave told The Country Early Edition's Rowena Duncum the move is "very exciting for the co-op."
"We'll be signing up around 100 farms to supply milk to the a2 Milk Company, starting next season."
"It's a positive step forward and strengthens our strategic relationship with the a2 Milk Company."