Content brought to you by Fonterra.
A huge expo in China next month will be the perfect opportunity for Fonterra to showcase its dairy expertise to customers, the co-op's chief executive for Greater China Teh-han Chow says.
The China International Import Expo, (CIIE) is a "really big elaborate event" held in a large exhibition hall in Shanghai, Chow told The Country Sport Breakfast's Lee Piper.
"The key theme of our presence in CIIE this year will be about keeping healthy, as our teams in Greater China are tapping into this immunity trend that's arising and growing post Covid," Chow said.
Fonterra's consumer brands team would be promoting two new products at the expo - the Anchor probiotics sachet and Anchor skim UHT.