He's spent 28 years pushing for workers' rights in New Zealand and now Hamilton man James Ritchie will represent union members around the world.
The National Dairy Workers Union national secretary will leave his post in August after nine years to take up a role at the International Union of Food Workers in Geneva, Switzerland.
The 56-year-old father of four was headhunted for the position, which is a natural fit with the work he's been doing representing 7000 processing plant workers and milk tanker drivers, mainly at Fonterra.
As an international officer at the International Union of Food Workers, Mr Ritchie will liaise with the hundreds of unions around the world, representing 2.7 million members, to advocate for better working conditions and pay.
"What has brought me into this is that our union, the New Zealand Dairy Workers' Union, has quite a strong international focus. I guess we reflect the industry we are in where Fonterra is outward looking, as are the other companies, in being export-driven."