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CULVER CITY - Sony will launch a lighter, slimmer model of its PlayStation Portable handheld video game console in September for about $170 ($NZ217), the company said today.
On Monday, the Japanese electronics conglomerate cut the U.S. price of its PlayStation 3 by $100 in a bid to increase sales of the game console.
The new PSP will be 33 percent lighter and 19 percent slimmer than the current PSP, a handheld for playing games and watching movies that has been overshadowed by Nintendo's less expensive DS.
Kazuo Hirai, chief executive of Sony Computer Entertainment, made the PSP announcement during a presentation at the E3 video game exposition.
A spokeswoman for Sony told Reuters the slimmer PSP would retail for about the same as the current PSP.
- REUTERS