Two 20-year-old college students are challenging the US Government's effort to regulate the pop-up ads that annoy millions of internet users daily.
The Federal Trade Commission accuses the students' small California company of committing "high-tech extortion" by using a feature inside Windows software to generate pop-up ads as often as every 10 minutes. Ironically, the students' pop-ups advertise software designed to block such ads.
D-Squared owners Anish Dhingra and Jeffrey Davis, who say the ads are no more harmful than television commercials, will ask a federal court next week to lift an order barring the firm from delivering more pop-ups.
Small company fights government claims over ad-blocking software
Small company to defend pop-up internet ads
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