KEY POINTS:
Apple's latest iPhone revelation - part of its daily media drip feed - is that iPhone users will be able to activate their new gadgets from the comfort of their own home using iTunes.
Rather than hanging around in stores, users will be able to use iTunes software, running either on a PC or a Mac, to activate the ultra-desirable new phone.
This will avoid having to queue to wait in a shop, which could be time-consuming judging by the extreme hype that the iPhone is enjoying.
In a matter of minutes, users will be able to choose their service plan, authorise their credit line and then activate the phone.
Once activated, users can then easily sync all of their phone numbers and other contact information, calendars, email accounts, web browser bookmarks, music, photos, podcasts, TV shows and movies just like they do when they sync their iPods with iTunes.
"Users will be able to activate their new iPhone in the comfort and privacy of their own home or office, without having to wait in a store while their phone is activated," said Apple CEO Steve Jobs.
"There are tens of millions of people who already know how to sync their iPods with iTunes, and syncing their new iPhone with iTunes works the same way."
"iPhone's user-driven activation is another example of how AT&T and Apple have partnered to bring innovative new features to our customers," said Randall Stephenson, CEO of AT&T.
"iPhone's innovative activation and sync is just one example of how this is going to be a real industry game-changer."
- NZ HERALD STAFF
