As a featherweight in the UFC, Dan "The Hangman" Hooker has a unique perspective on life as a professional MMA fighter, and in particular the phenomenon that is Conor McGregor, the motor-mouthed Irishman who occasionally fights in the same division.
Whereas Hooker, a 26-year-old who trains at the famous Tiger Muay Thai gym in Phuket, Thailand, is an earnest, apparently hard-working Aucklander committed to his profession, despite the lack of a significant media profile, McGregor is wealthy beyond most people's dreams, a man redefining the sport with each of his blockbusting bouts.
McGregor, a two-weight champion and relentless self-promoter who took his popularity and bargaining power to a new level when knocking out lightweight Eddie Alvarez in UFC 205 recently, also has the potential to annoy rivals with his antics.
Several days ago, the Irishman known as "The Notorious", posted on social media a picture of himself treating a wad of cash like a telephone, with the caption: "Hello, I'd like to order some competition please, I don't have any."
It's a good line but unlikely to endear him to his fellow fighters. McGregor has already been criticised for not defending his featherweight title but you won't hear a bad word about him from Hooker, who recognises the need to make some noise but also to back it up in the octagon.