Conor McGregor has tried to lay the same trap for Khabib Nurmagomedov that earned him Jose Aldo's sensational scalp inside 13 seconds.
The Irish MMA icon, 30, spent a year taunting the Brazilian UFC legend, even learning Portuguese to threaten him in his native tongue, before laying him with one amazing punch in 2015.
Ahead of Sunday's grudge match with the 26-0 Russian wrestler, The Notorious has taken the same approach, attacking his tour bus and insulting his home of Dagestan.
And UK MMA pioneer and trash-talk sensai Michael Bisping believes Mystic Mac is using all the abuse to lure the 30-year-old onto his famous left hand.
"A lot of the time, when you're having press conferences, and you're talking a lot of s***, you do it for a reason, you're trying to get into your opponent's head," Bisping told SunSport.