Australia's Nick Kyrgios pauses as he plays Brandon Nakashima of the US in a men's singles fourth round at Wimbledon. Photo / AP
Nike, it's time to increase Nick Kyrgios' contract.
After giving the press little to work with during a composed - some might say subdued - five-set win against Brandon Nakashima, one reporter still found a way to drum up some controversy.
The issue at hand was the Aussie's wardrobe choices - in particular a pair of red Jordans and a matching cap.
Players are required to wear clothing that is almost entirely white once they enter the arena at Wimbledon but Kyrgios came casual for his fourth round clash against the American 20-year-old.
It wasn't the first time he'd veered outside the guidelines this tournament but one reporter wanted to make it an issue during Kyrgios' post-match press conference. And it got tense.
Reporter: It's interesting your comments earlier about the controversy that just seems to materialise around you. We all know the Wimbledon dress code rules are very strict. Competitors must be dressed in suitable tennis attire that's almost entirely white - and this applies from the moment in which the player enters the court surrounds. Why then would you walk on to centre court with bright red trainers on and do an interview in a red cap?
"And I never forget things. Whether it was three, four years ago. I have a massive chip on my shoulder. I sit here now in the quarter-finals of Wimbledon again, and I just know there's so many people that are so upset.
"None of you know me at all - people love just to have an opinion."