International five-eighth Quade Cooper has been fined AU$10,000 (NZ$12,622) by the Australian Rugby Union for a comment he made on Twitter criticising a New Zealand developer's rugby video game.
When asked by a fan if he preferred FIFA 12 or Rugby Challenge, Cooper replied: "Rugby Challenge is the sh*ttest game."
The game is marketed in Australia as an ARU-licensed product called Wallabies Rugby Challenge. Its New Zealand cousin on the PlayStation Vita bears the endorsement of All Black legend Jonah Lomu.
"Perceptions of quality are subjective," said Mario Wynands, Managing Director of Wellington-based Sidhe.
"Mr Cooper, like any gamer, is entitled to his opinion on our games and we don't begrudge him that," he said.