John Kirwan says he is confident he will be at the Blues for a long time yet - another five years, he hopes - but the reality is he faces the very real prospect of losing his job if the results don't come over the next three or four weeks.
And for results, read victories. Kirwan will not be sacked this season if things don't go his way - that's not how professional rugby works in New Zealand, although it is becoming more cut-throat.
But the chances are, if the Blues don't win at least two of the next four matches - the Hurricanes tomorrow, Waratahs, Chiefs and Brumbies - he won't have a leg to stand on in the mid-season review and the Blues board will have little choice but to advertise his position and look for alternatives.
It will be tough on Kirwan, a likeable, honest bloke trying to do his best in difficult circumstances, if that is the case. But parallels must be drawn with how Kirwan's predecessor Pat Lam was treated.
Lam coached the Blues for four years, two modest seasons backed up with a semifinal appearance in 2011 and a loss to the Reds, the eventual champions. A year later he was gone. Lam, who knew Kirwan would take over his job, gave an emotional media interview in the Blues gym in which he compared his lot to being in the front line for his men.