If the Highlanders' "defending champion" tag seems a little unlikely as they prepare for the 2016 Super Rugby season, so does their pre-season fixture list; a match against Dan Carter's Racing Metro in Hong Kong one week, a clash in a farmer's paddock in Waimumu near Gore against the Crusaders the next.
A more orthodox match in Queenstown against the Waratahs awaits, and it remains to be seen how the hectic early travel schedule will affect Jamie Joseph's men for their first match proper - against the Blues at Eden Park on Friday week - but the Highlanders appear to thrive on following their own path.
They embrace difference and their people expressing themselves, as anyone who watched the clip of a Joe Wheeler-led tribute to the injured Richard Buckman at the Hong Kong after-match will attest. For those who haven't, picture the tall and avuncular Wheeler on stage singing "Barracuda", Buckman's nickname, to the tune of "Hallelujah".
Their on-field performances last year were just as entertaining. Their come-from-behind final victory against the Hurricanes in Wellington was one of the best in the competition's history, the high point of coach Joseph's salvage job after his difficult early years back in the deep south and built around the two Smiths, Aaron and Ben, plus Lima Sopoaga, Malakai Fekitoa, Waisake Naholo and a tight-knit squad prepared to work extremely hard for each other.
At the New Zealand launch of the new Super Rugby season in Auckland today, Wheeler said that spirit was the result of hard work and also the relative isolation of the Highlanders' home in Dunedin.