Who needs dancing girls when you have Super Rugby grinch Martin Devlin?
The Radio Sport morning host, previously an outspoken critic of the southern hemisphere rugby format, has been given a starring role in the new Super Boom Boom ad, playing the grumpy media guy that hates change.
And he plays it so well.
Check out the sneak 15-second teaser of the ad that will "see white-guy dancing take over the world".
But now that he's been courted by the rugby powers, will Devlin continue to express his concerns or has he completely sold out?
