Blues chief executive Michael Redman has admitted that the Auckland franchise fell short of expectations in their Super Rugby season.
The Blues missed the playoffs for the sixth straight season, finishing in ninth place with seven wins, seven losses and a draw.
While their highlight came with a win over the British and Irish Lions, the low point was a humiliating 48-21 thrashing by the Sunwolves - the biggest Super Rugby upset this century.
Following an internal review, Redman says the Blues' season was a disappointment, with leadership one area which needs to be improved.
"Any season we don't make the playoffs is a "Not Achieved" season. We look at the season and in the end, we knew we had to be the fourth best team in New Zealand to make the playoffs, we fell short of that," Redman told Newstalk ZB.