One of the factors behind the All Blacks' semifinal victory over Australia in 2011 - their most complete performance of the knockout stages in that tournament - was a genuine fear of losing, a fear which they must cultivate this week ahead of their clash against the Springboks.
Weeks before that match four years ago, the All Blacks had lost 25-20 to the Wallabies in Brisbane, a victory for Robbie Deans' men which handed them the then Tri Nations and an apparently big psychological advantage.
The All Blacks, therefore, started with a controlled fury which swept the Australians before them at Eden Park in a match notable for Jerome Kaino's seemingly miraculous tackle on Digby Ioane which prevented the wing from scoring, and No10 Quade Cooper's failure to respond to the pressure. (He infamously began the match by kicking the ball out on the full).
On Sunday at Twickenham that fear should again be there as they face up to their old enemy the Boks, who went very close to beating the All Blacks in Johannesburg in July, but for an inspired final few minutes and a try to skipper Richie McCaw from a lineout move - which may or may not have been strictly legal - which helped the visitors to a 27-20 win.