1. Jonah Lomu picks up a loose Graeme Bachop pass and beats three England players to score
2. A media man in New Zealand, Andrew Mulligan, springs into action
3. Mulligan soon realises his mistake, but not before a few of his 32,000 followers jump on board
4. Scotty Stevenson coins a nickname, and receives a few ignorant and casually racist replies. It sparks a predictable round of inane 'banter'
5) As that strand spirals out of control, a number of ex-internationals make themselves heard, while a few rugby enthusiasts try to ingratiate themselves to them
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6. People start to pick up on the strange commentary
7. The first clever sod puts out a Mike Catt-themed GIF...
WHAT MIKE CATT LOOKS LIKE WHEN JONAH HAS THE BALL!
MIKE CATT BE LIKE...
8. And a meme is not far behind...
9. And a vine
10. Jonah scores again and a whole new set of tweets invade the Twitterverse
11. Later that night, Facebook comes alive
* The inspiration for this piece came from here