New Zealand's Black Ferns proved a hit on England TV, with their World Cup final on Sunday morning (NZT) smashing viewership records.
Of course, it helped that they were playing the heavily favoured and defending-champion home team.
The keenly contested encounter - a 41-32 triumph for the Kiwi women - was watched by 2.6 million people at its peak on ITV1 and the programme averaged 2m viewers, almost twice the number of a typical Premier League game on satellite channels Sky Sports and BT Sport.
While the result may not have gone their way, fans hailed the spectacle as a "fantastic game - supreme athletes" on social media.
The Black Ferns were due to arrive back in Auckland this morning.