New All Blacks jersey unveiled: Is it the worst ever?

The All Blacks might cause a bit of a stir with their new away jersey, revealed today by adidas rugby ahead of the highly anticipated final Northern Tour match against France.

Moving away from traditional designs, the new-look jersey is a stark contrast from its all-black home counterpart.

The AIG logo still appears prominently next to the slanted adidas and All Blacks logos.

Ironically, the promotional image for the jerseys features Sam Cane and Malakai Fekitoa - both cited for foul play during the Ireland win on Sunday which may see them miss the very game they are due to wear the jersey.

In regards to design, Senior Director of adidas Rugby, Simon Cartwright, said: "We know that this dynamic, new jersey design will get fans talking. The All Blacks are the most creative team in world rugby, and what we have designed is an alternate jersey that we think matches that creativity, in appearance and technology. The result is a striking, new design inspired by the team's creativity and their dynamic style of play."

The new jerseys.

The new alternate jersey was developed over a two-year process and features the same innovative technologies and strength seen in the recently launched traditional black 'home' jersey.

All Blacks Captain, Kieran Read, said: "We know that the technology involved in the design of the jersey helps us with our overall performance as we look to maintain our edge. For us, it's rare that we get to wear the alternate jersey, so we're genuinely excited to run out in a completely different and innovative design for our Test against France."

Sitiveni Sivivatu wearing during the 2007 quarter-final.

Charles Piutau and Ma'a Nonu wearing the white strip against France in 2013. Photo / Getty