To his siblings he was their "little sea lion", to his friends he was the one who wrapped them up in a "crunch hug", to his high school rugby coach he was the kid who "had everything" and to the partner and mother of his daughter, Blues prop Mike Tamoaieta was "our beautiful chocolate man".
Tamoaieta died suddenly a week ago, aged just 23, and today hundreds gathered at the Hope Centre non-denominational church in South Auckland to say goodbye.
Among the mourners was a who's who of Auckland and New Zealand rugby, including former All Blacks Sir Michael Jones, Ma'a Nonu, Tana Umaga and Leon MacDonald, who replaced Umaga as the Blues head coach last November.
Former All Blacks coach John Hart and New Zealand Rugby president Maurice Trapp, a former Auckland rugby coach, were also at the service.
Tamoaieta's coffin was carried into the church on the shoulders of several men as two mourners sang Amazing Grace on a stage adorned with framed Blues jerseys.