Maroons player Sam Thaiday soured a hard-fought Origin clash with a lewd and tasteless victory speech screened across Australia and New Zealand, in which he described his side's win as: "Like losing your virginity - it wasn't nice but we got the job done."
His bizarre summation to Nine's Brad Fittler came only moments after Queensland scored a 6-4 victory and was broadcast live to millions and quickly drew widespread condemnation.
NSW Family First spokesman Phil Jobe led the outrage, describing the veteran Broncos forward's comments, as "wild and crude".
"I'm shocked that Mr Thaiday would bring sex into the discussion over a game of rugby league, especially because he is a family man," he said.
"I think his choice of words were not only offensive but in bad taste. To call them wild and crude is not overstating the point."