The Gold Coast Titans have sacked Kevin Proctor after he posted a video of himself vaping during his side's 36-26 loss to the Canterbury Bulldogs on Sunday.
In a now-deleted seven-second Instagram video with the caption "Not the halftime vape", Proctor was seen in a Titans polo sucking on what looked like an e-cigarette before exhaling into the camera.
The video of Proctor in what appeared to be a toilet cubicle was reportedly posted at 3.17pm (local time), just after halftime in the Titans-Bulldogs match.
Proctor didn't play in the match but was caught on camera by Fox Sports in attendance at the ground, sitting near the Titans interchange bench.
Shortly after reports emerged that Proctor, a former Kiwis international, was being investigated by the Titans over the video, the club released a statement confirming that the player was released with immediate effect for breaking "NRL and stadium regulations".