Triathlon has just 27 days to face up to its biggest challenge since the 2004 Athens Olympics.
The country's best male triathletes - Bevan Docherty, Kris Gemmell, Ryan Sissons, Clark Ellice, Tony Dodds and James Elvery - line up on the old Olympic course in Beijing for the world championships grand final on September 10. They need a top eight place to guarantee a spot for the London Games. If none is secured, the selection will come down to the world championship series event in April at Sydney.
The triathlon high performance programme will receive $1.585 million of taxpayer investment this year; part of $6.155 million over the 2009-12 Olympic cycle. That money has seen only Andrea Hewitt qualify with her sixth place in the women's event last weekend.
In London last weekend, a top 10 finish was required for the men to get there, yet Bevan Docherty performed best in 15th. Hewitt and Docherty permanently train at bases outside New Zealand - Hewitt with her top triathlete partner and coach Laurent Vidal in France and Docherty in California. Docherty seems the only male chance of an Olympic medal. It is a considerable stride from the halycon day at Athens in 2004 when Hamish Carter won gold and Docherty silver - or even four years later in Beijing with Docherty's bronze. An athlete of his class is yet to emerge from the shadows in the next generation.
Broadcaster Mark Watson ran the TNZ's high performance programme in the south of France for three years. He resigned from the TNZ board last year in frustration at what he says was the elite arm of the sport needing to change its approach.