South Africa's champion world record 400m runner was ordered to remove a photo of himself on Twitter standing alongside his hero Sonny Bill Williams.
Not everyone was happy with the photo of Wayde van Niekerk and Williams who was at the Olympics representing New Zealand in the sevens rugby event because of the clothing the South African was wearing.
You.co.za reported the South African Sports Confederation and Olympic Committee bosses told the gold medalist to remove the photo from Twitter because he was wearing his sponsor Adidas' clothing.
The South African Olympics team had apparently been told they were only allowed to post photos of themselves wearing clothes supplied by the South African Sports Confederation and Olympic Committee or the International Olympic Committee, You.co.za wrote.