He calls himself Gummi Ben and his wildly enthusiastic calls of Iceland's European Championship games are finding new fans worldwide.
Gudmundur Benediktsson's commentary on national television of Iceland's late, late winning goal against Austria today was an instant classic.
"Yes, yes, yes, yes, yes, we are winning this. We are in the round of 16," Gummi Ben shouted as Iceland earned a 2-1 win at Stade de France.
"Never, ever, ever have I felt as good," the former Iceland international player said. "We have never lost, notice that, we have never lost.