After the fallout from the Abby Erceg affair, we may have reached a cross-roads in women's football in New Zealand.
In the Weekend Herald yesterday, some high-profile former players, as well as Erceg, predicted a decline for the Ferns and possible departures of more players, following the skipper's surprise retirement last week.
The blame has been laid squarely at the feet of NZF - but additional perspective is needed. Although the national body could have done more, the playing group also must take some responsibility.
Whatever way you look at it, they have underachieved at pinnacle events. Since the 2007 Women's World Cup, the Ferns have competed in six major international competitions (World Cups and Olympics) and reached the knockout stages only once. They have developed a habit of achieving great results in friendlies, but being unable to replicate them on the biggest stage.
The Ferns have improved significantly after being out of their depth in China in 2007. But they haven't managed to string together a series of magical performances, which would have put the team on the map, like the 1982 or 2010 All Whites.