Timing is, indeed, everything.
At the beginning of the biggest week in football in this country for four years, the New Zealand Professional Footballers Association (NZPFA) publicly announced on Monday their goal of negotiating a new single collective agreement which would provide equal conditions across the sexes in international football.
If negotiated, it is being touted as the first agreement of its kind for a football body in the world.
"This is a major moment for football in New Zealand" said former Football Fern Sarah Gregorius. "It is a world first - and an opportunity for New Zealand once again to lead the way in securing equal rights for women."
There have already been some major wins in recent years, with the Ferns receiving the same daily allowance ($115) while in camp as their male counterparts (in stark contrast to the rugby situation), as well as being entitled to 40 per cent of any Fifa prizemoney, just like the All Whites.