Cristiano Ronaldo's advisers are telling clubs that he wants to leave Real Madrid for a "fresh challenge", with a fee of 150 million ($230m) being mooted, and not because of the accusations of tax fraud he is facing in Spain.
Although that claim will be met with understandable scepticism, not least because of the briefings from Ronaldo's camp this week, clubs are nevertheless being encouraged to believe he is serious in his desire to quit and would welcome offers.
Having won the Champions League three times in four seasons and winning La Liga again, it is argued by sources close to Ronaldo that, aged 32, he wants to move on for football reasons and has done all he can in Madrid and in Spain.
There is, however, one big problem with this argument and that is the fact that Ronaldo signed a new five-year deal with Real only last November. The buy-out clause is 1 billion, which is obviously unachievable, but a world-record bid of 150m may be forthcoming.
That is the figure which is circulating in football and might tempt, in particular, Paris Saint-Germain (PSG) to make such an offer, while Jose Mourinho's Manchester United remain interested and could also go that high.