Douglas also said it was possible the cheerleaders would shoot their 2017 swimsuit calendar in New Zealand, but said his main priority was to get them on board to perform at the Wellington and Auckland games.
"We want the Dallas Cowboy cheerleaders to showcase their sport here, too."
Dayelle Skinner, a former warriors cheerleader and squad choreographer, was excited about the prospect of the squad coming to New Zealand.
"I think it's great, I think it's fantastic.
"I mean, they're world renowned and it would be a fantastic opportunity for people to get to see them," she said.
"They've got such an amazing pool of talent to choose from and I think it's quite a big deal to be part of one of their squads."
Ms Skinner, who choreographed the Warriors and Blues cheerleading teams for seven years, said it would be great to meet some of the American team.
"It would be fascinating to meet them and ask about their routines."
Trials for players in the "Battle of the States, East vs West" games are not yet under way, but two high profile NFL coaches have been confirmed as being in contract negotiations with Douglas Webber Events.
Herm Edwards and Dick Vermeil both have long histories of coaching top NFL teams and the event's management said they were very pleased to have the coaches on board.
Vermeil led the St Louis Rams to victory in the 1999 Super Bowl series and both men have decades of experience with the NFL.
The series' two games will be held at Eden Park in Auckland on March 5 and Wellington's Westpac Stadium a week later.
The teams will be made up of professional American football players who aren't currently signed to NFL contracts - meaning any high profile players who don't make the cut for the American season could be on one of the two teams.
There was some speculation that former rugby league player Jarryd Hayne was going to be one of the 70 players brought over for the series, but Jarin Giesler, chief executive of Giesler Sports World-Wide, said that was only a possibility if he didn't play the season in the US.
The final roster would be announced in September, Mr Giesler said.
Mr Douglas promised New Zealand a world-class event, and said the experience would be "as authentic as possible."
Authenticity meant a blow-out half-time show and Mr Douglas mentioned the possibility of a blimp being flown over the stadiums.
Mr Douglas would not confirm who was booked for the half-time show, but said "it's big and it's international".
There would also be "tailgating" at the games, a quintessential part of the American football experience.
Some 140 car boots in the Eden Park car park and 40 at the Westpac Stadium will be hosting barbecues and beers for punters before and during the games.
A waiting list for tickets to the event opens today, with tickets available for purchase from Friday next week. Tickets will start from $49.
