Former England captain Graham Gooch says talk of a return for Kevin Pietersen could be immediately halted by a successful tour of the West Indies.
"The best thing England can do is to win well in the Windies and all these comments might go away," said Gooch on Radio 5 Live's Sportsweek.
He added: "Ever since he was disposed of by England, I think him and his media team have wiped the floor with the ECB.
"He has won the media PR battle, his name is up in lights and he is looked at as the saviour of English cricket. We need to get our cricket right."
Pietersen hit back by tweeting: "Graham Gooch - you captained a rebel tour of SA, got banned & then returned to the England team. I don't think I've done anything as bad!"