Joseph Parker has been to the top of the world, come down a step after losing his title, is on his way back and wants to take the kids from the Pacific Islands with him.
Parker, born in Auckland to Samoan parents Dempsey and Sala, is launching an initiative in the Islands which will start this week with 1000 rugby balls and basketballs donated to Samoan schools and clubs.
The 26-year-old, in camp in Las Vegas training for his fight against Dillian Whyte in London on July 29, wants others to have the sporting opportunities he has had, starting with getting access to the right equipment and potentially progressing to scholarships and other support.
It will be linked with Team Parker, which until now has been the brand associated with his professional boxing career through 25 fights, but which is about to take a much wider role to incorporate his new goals of giving back to the Pacific.
Team Parker has promised to donate an item of sporting equipment to a school, club or community group in the Islands, starting with Samoa, with every purchase of official Team Parker merchandise which will be available from its website. Rebel Sport and the Pass It Forward initiative are also supporters.