The Bay Hawks are in the midst of some short-term austerity, and the jury is out on whether they will be rewarded with long-term riches.
The Hawks now hold a 0-14 record in the National Basketball League after hefty losses this weekend to the Southland Sharks (83-59) and Canterbury Rams (95-82), and the odds are against them winning any of their four remaining games.
A winless season would put them in a class with the 1998 Northland Suns, 2010 Otago Nuggets and the Taranaki Mountain Airs sides of 2009 and 2015 as the least successful teams in the 34-year history of the NBL.
However, when analysing their season from a long-term perspective, it is critical to separate the dreadful on-court results from their promising off-court endeavours.
The Hawks had near-negligible funds to work with, and can be commended for fielding a team rather than dropping out of the league like many before them. A multitude of sponsors signed before and during the season hints at a front office which could generate substantial revenue, and a community with the resources to pull from.