But Cheriot knows he can do it because his neighbour - the former marathon world champion Abel Kirui - did it.
Cheriot's times in the half-marathon would earn him a place on any European national team but in Iten they are nothing special. An arch over the road leading into Iten tells you it is the "home of champions" and it's not an idle boast.
A dozen medal winners from the recent World Athletics Championships in South Korea train and live in Iten.
The medal haul meant the East African nation was beaten only by Russia and the United States in Daegu and a Kenyan broke the marathon world record later the same month. Kenyans have won 28 of the last 30 big marathons worldwide.
For the rural poor, Iten is a dream factory where lives of drudgery can be transformed overnight and prize money of a few thousand dollars can change lives.
Wilson Kiprop is one of the elite who make up what he estimates to be about 5 per cent of the 5000 runners in Iten.
His life story, which he describes as "not smooth", contains the elements of hardship and hope that make so many of Kenya's champions. As a boy he walked and ran the 8km to school and back, popping home at lunchtime to make food for his siblings. He used to nag his mother to tell him about a farmer nearby who was a running champion and had a combine harvester.
"Who was this? Is this just a runner?" he would ask her. His response was to run as far and as fast as he could, eventually winning the world half-marathon title last year and US$30,000.
"Being a world champion is somehow difficult," he says. "But it's better to have that pain and get paid."
Kenya's wave of winning is turning what was a sleepy farming village into a mecca for running enthusiasts who arrive like pilgrims in search of the secret of success. It creates a quasi-religious atmosphere in which myths abound and everyone has an opinion. Some credit the maize porridge ugali, the staple food; others claim special talents for the Kalenjin tribe from which many, but not all, the champions are drawn; most agree that the altitude at 2400m helps.
At the High Altitude Training Centre that hosts international athletes and local talent, Pieter Desmet, Belgium's best steeplechaser, points to physiology.
By European standards, he is gaunt to the point of being skeletal, but insists that Kenyans' skinnier calves offer a competitive advantage.
He is staying at the centre set up by the champion runner Lornah Kiplagat - who switched nationalities to race for the Netherlands and was determined to give something back - to recover form after a long injury lay-off.
Desmet describes as "unbelievable" the scene in Iten where as many as 400 runners will gather on a single trail for speed work.
"Sometimes I think I should have been born 40 years ago when my times would have won me the Olympics," he says. "Or in 40 years when the Kenyans have given up."
Others, like Britain's young hope, the schools cross-country champion Richard Goodman, believe the answer is more psychological than physical. He has put off going to university and left his friends in northwest London to come and live in Iten for as long as money allows. The 18-year-old believes the success flows from the community of talent that has gathered among the trails and small farms. The loneliness the long-distance runner felt training at home is unknown in Kenya. And the focus is total.
"You sleep and eat and train three times a day, there are no distractions," he says. "There's no place like Iten, I almost feel like I don't want to go home."
Edna Kiplagat, who won world gold in the women's marathon last month and is favourite to win the New York City Marathon next month, grew up a short jog away from Iten and believes there's no riddle to the pedigree of its runners.
"There's no secret," she says. "The good runners just train as a community, you learn what the others are doing and you get moral support and confidence."
The success has changed her home town beyond recognition, bringing cash and renown. The spectacular escarpment is dotted with new homes and the few new cars you see invariably belong to runners.
Locals who can't run that fast are training as amateur physiotherapists and even cow-herders wear running shoes. Despite the prestige, the Government has largely ignored Kenya's running success - training camps nearby were built with private money and the local school doesn't even have a PE teacher.
The only track in the area is a dirt one next to a local school with no lights and no all-weather surface. Olympic medallists, world champions and world record-holders fly around a rutted surface that looks unfit for a school sports day. Injuries are frequent.
Renato Canova is equally resistant to the notion of a secret to Kenya's success. Known as the "wizard" and dressed in a faded tracksuit from his days as coach of the Italian team, he oversees a stable of 15 local runners.
He believes that it is Europe and the United States that have gone backwards in athletics, creating the impression of a Kenyan revolution. "We continue to speak about why the Kenyans are so strong. We should ask why is Europe so weak," he says.
While athletics competes with a noisy world of alternatives in richer countries, Kenyans see running as the fastest route out of poverty.
"Here, when people see there is some money that can change their life, everybody tries," the coach says. Today, European running is full of athletes who are like "accountants" who "want to control everything" but the Kenyans have the "instinct and aggression" that's needed.
The recent tumbling of records and total domination over the longer distances can be put down to better training methods and bigger incentives: "Track athletics is now really poor," and "the money has moved to marathons".
The world record set by the comparatively unknown Kenyan Patrick Makau in Berlin in September is a "soft one", says the wizard, who says it won't last the year. "There are seven people who can run faster."
And, of course, all of them are training in Iten.
- Independent