An Anti-Muslim banner has been unfurled at the Collingwood and Richmond match below the MCG scoreboard, disgusting footy fans from both sides.
The banner was held up below the scoreboard saying "Go Pies! Stop the Mosques".
It also included two logos for UPF, the United Patriots Fund, who have organised anti-Islam rallies across the state that have often turned violent.
The banner was unfurled during the second quarter and photographed by supporters nearby.
Collingwood media manager Stephen Rielly said those involved didn't represent the club.
"Whoever they are, they don't speak for Collingwood," Mr Rielly said.