By VICKI HOLDER
When people buy from the Anami collection they are not just buying this season's bedcovering, they are investing in an heirloom.
Melanie Scott, one of the wholesale firm's owners, says Anami does not follow bedding design trends.
"We set our own fashions and designs," she says. "People think of pieces from our collections as heirlooms. They look luxurious without being extravagantly expensive."
Anami bedcovers are designed in New Zealand by Karen Montgomery and hand-made from cotton in India.
Some have a nostalgic influence in traditional muted paisleys and this season's pagoda design. Others are modern, like the hand-quilted and appliqued cover in vibrant Caribbean-inspired pink, fuchsia and pale green floral, based on a Pamela Wolfe painting.
Anami offers a range of different bedcovers which let customers create a French layered look to their beds which people can build on. You buy the bedcover which goes the full length of the bed, and the matching shams which come with all quilts. The sham go on top of the pillow.
Another look, she says, is to have a silk boutis (French for comforter), or puffy quilt at the end of the bed. They are just for night - although not as a bedcover - and during the day they sit on top of the quilt at the end of the bed.
Made of silk viscose, these reversible quilts are filled with teased polyester to make them puffy. They come in shimmering combinations of tangerine/chartreuse, silver grey/black and chocolate/cream on the reverse.
Summer coverlets are a lot less sumptuous - slightly padded, machine-stitched cotton throws in plainer colours.
Anami also designs a range of high-quality cotton, linen and percale bedlinen. The latter is a linen or cotton sheet with a high thread count for even more softness and luxury. Anami products sell through retailers and interior designers.
All wrapped up in luxury
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