Anglers are catching a range of fish species rarely seen along the Western Bay coastline, while others are disappearing.
Marine experts said changes in the marine environment had resulted in more hapuku, blue nose, warehou and trumpeter being caught while yellowfin tuna had all but disappeared.
An increase in water temperature and abundance of food were believed to be the main reasons for the arrival of new fish species.
Tauranga fisherman and Top Catch owner Roly Bagshaw said the harbour held "healthy levels of fish".
"Tarakihi has been fishing really well and they've been big, healthy fish. Snapper has been a bit up and down but fishing in the harbour has been excellent," he said.