Accommodation providers in Westport and surrounds are full to bursting with festive season visitors and the race crowd in town.
Advance Northern West Coast (ANWC) secretary Lynne Elvins, who has been running Westport's accommodation roster this week, said there had been many calls from people desperately looking for a place to stay.
"Unfortunately we haven't been able to find accommodation for most people because the whole town is booked up."
The ANWC, a district-wide tourism promotion body, took over co-ordination of the roster earlier this year.
Members take it in turns to run the roster so people arriving in town at peak times, and finding their first option full, can be helped to find another.