Good news for watermelon fans, as a bountiful harvest has led to unbeatable prices this week, with some supermarkets selling the fruit for $5 each or lower, according to horticulture business LeaderBrand.
Consistently high temperatures in Gisborne had created optimal conditions for watermelon cultivation, general manager of farm at LeaderBrand, Gordon McPhail, said.
“After a challenging year of unprecedented weather, this summer has brought a welcome change, resulting in an abundance of watermelons from our harvest.
“We’re currently in the peak of the season, and the prices reflect the surplus, making it an ideal time for consumers to buy.”
There was also now a micro-seeded “hassle-free” variety, the result of Leaderbrand testing hundreds of variants of watermelons, McPhail said.