Pay rates in Wairarapa are below the national average, Statistics New Zealand figures show.
The data showed women in the Wellington region - which includes Wairarapa - earned a median weekly income of $575, but it was substantially less than Wellington/Wairarapa men who pocketed a median income of $863 - a difference of 40 per cent.
The national average was $955 for men and $613 for women, a difference of 43 per cent.
Wairarapa Chamber of Commerce chief executive Steph Gundersen-Reid said it was up to businesses to question whether they were paying staff fairly.
"Any difference in earnings is a concern but we've got to remember there are many reasons for this," she said.