This World Wildlife Day (March 3, 2015) it's important to acknowledge that the war on poaching is a war on greed, but what we stand to lose is priceless.
I've spent the last few months traveling through Southern Africa, writing stories from the frontline, and interviewing global thought leaders engaged in the poaching crisis. The wheels of morality turn slowly, but thanks to public pressure, all these different pieces of the puzzle that could bring an end to the poaching crisis are now coming together.
Some of these solutions I discuss in the 'Game Changers' video interview, produced by Youth 4 African Wildlife. I believe 2015 will be a defining year for justice.