NZ Herald
  • Home
  • Latest news
  • Herald NOW
  • Video
  • New Zealand
  • Sport
  • World
  • Business
  • Entertainment
  • Podcasts
  • Quizzes
  • Opinion
  • Lifestyle
  • Travel
  • Viva
  • Weather

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • New Zealand
    • All New Zealand
    • Crime
    • Politics
    • Education
    • Open Justice
    • Scam Update
  • Herald NOW
  • On The Up
  • World
    • All World
    • Australia
    • Asia
    • UK
    • United States
    • Middle East
    • Europe
    • Pacific
  • Business
    • All Business
    • MarketsSharesCurrencyCommoditiesStock TakesCrypto
    • Markets with Madison
    • Media Insider
    • Business analysis
    • Personal financeKiwiSaverInterest ratesTaxInvestment
    • EconomyInflationGDPOfficial cash rateEmployment
    • Small business
    • Business reportsMood of the BoardroomProject AucklandSustainable business and financeCapital markets reportAgribusiness reportInfrastructure reportDynamic business
    • Deloitte Top 200 Awards
    • CompaniesAged CareAgribusinessAirlinesBanking and financeConstructionEnergyFreight and logisticsHealthcareManufacturingMedia and MarketingRetailTelecommunicationsTourism
  • Opinion
    • All Opinion
    • Analysis
    • Editorials
    • Business analysis
    • Premium opinion
    • Letters to the editor
  • Politics
  • Sport
    • All Sport
    • OlympicsParalympics
    • RugbySuper RugbyNPCAll BlacksBlack FernsRugby sevensSchool rugby
    • CricketBlack CapsWhite Ferns
    • Racing
    • NetballSilver Ferns
    • LeagueWarriorsNRL
    • FootballWellington PhoenixAuckland FCAll WhitesFootball FernsEnglish Premier League
    • GolfNZ Open
    • MotorsportFormula 1
    • Boxing
    • UFC
    • BasketballNBABreakersTall BlacksTall Ferns
    • Tennis
    • Cycling
    • Athletics
    • SailingAmerica's CupSailGP
    • Rowing
  • Lifestyle
    • All Lifestyle
    • Viva - Food, fashion & beauty
    • Society Insider
    • Royals
    • Sex & relationships
    • Food & drinkRecipesRecipe collectionsRestaurant reviewsRestaurant bookings
    • Health & wellbeing
    • Fashion & beauty
    • Pets & animals
    • The Selection - Shop the trendsShop fashionShop beautyShop entertainmentShop giftsShop home & living
    • Milford's Investing Place
  • Entertainment
    • All Entertainment
    • TV
    • MoviesMovie reviews
    • MusicMusic reviews
    • BooksBook reviews
    • Culture
    • ReviewsBook reviewsMovie reviewsMusic reviewsRestaurant reviews
  • Travel
    • All Travel
    • News
    • New ZealandNorthlandAucklandWellingtonCanterburyOtago / QueenstownNelson-TasmanBest NZ beaches
    • International travelAustraliaPacific IslandsEuropeUKUSAAfricaAsia
    • Rail holidays
    • Cruise holidays
    • Ski holidays
    • Luxury travel
    • Adventure travel
  • Kāhu Māori news
  • Environment
    • All Environment
    • Our Green Future
  • Talanoa Pacific news
  • Property
    • All Property
    • Property Insider
    • Interest rates tracker
    • Residential property listings
    • Commercial property listings
  • Health
  • Technology
    • All Technology
    • AI
    • Social media
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology
    • Opinion
    • Audio & podcasts
  • Weather forecasts
    • All Weather forecasts
    • Kaitaia
    • Whangārei
    • Dargaville
    • Auckland
    • Thames
    • Tauranga
    • Hamilton
    • Whakatāne
    • Rotorua
    • Tokoroa
    • Te Kuiti
    • Taumaranui
    • Taupō
    • Gisborne
    • New Plymouth
    • Napier
    • Hastings
    • Dannevirke
    • Whanganui
    • Palmerston North
    • Levin
    • Paraparaumu
    • Masterton
    • Wellington
    • Motueka
    • Nelson
    • Blenheim
    • Westport
    • Reefton
    • Kaikōura
    • Greymouth
    • Hokitika
    • Christchurch
    • Ashburton
    • Timaru
    • Wānaka
    • Oamaru
    • Queenstown
    • Dunedin
    • Gore
    • Invercargill
  • Meet the journalists
  • Promotions & competitions
  • OneRoof property listings
  • Driven car news

Puzzles & Quizzes

  • Puzzles
    • All Puzzles
    • Sudoku
    • Code Cracker
    • Crosswords
    • Cryptic crossword
    • Wordsearch
  • Quizzes
    • All Quizzes
    • Morning quiz
    • Afternoon quiz
    • Sports quiz

Regions

  • Northland
    • All Northland
    • Far North
    • Kaitaia
    • Kerikeri
    • Kaikohe
    • Bay of Islands
    • Whangarei
    • Dargaville
    • Kaipara
    • Mangawhai
  • Auckland
  • Waikato
    • All Waikato
    • Hamilton
    • Coromandel & Hauraki
    • Matamata & Piako
    • Cambridge
    • Te Awamutu
    • Tokoroa & South Waikato
    • Taupō & Tūrangi
  • Bay of Plenty
    • All Bay of Plenty
    • Katikati
    • Tauranga
    • Mount Maunganui
    • Pāpāmoa
    • Te Puke
    • Whakatāne
  • Rotorua
  • Hawke's Bay
    • All Hawke's Bay
    • Napier
    • Hastings
    • Havelock North
    • Central Hawke's Bay
    • Wairoa
  • Taranaki
    • All Taranaki
    • Stratford
    • New Plymouth
    • Hāwera
  • Manawatū - Whanganui
    • All Manawatū - Whanganui
    • Whanganui
    • Palmerston North
    • Manawatū
    • Tararua
    • Horowhenua
  • Wellington
    • All Wellington
    • Kapiti
    • Wairarapa
    • Upper Hutt
    • Lower Hutt
  • Nelson & Tasman
    • All Nelson & Tasman
    • Motueka
    • Nelson
    • Tasman
  • Marlborough
  • West Coast
  • Canterbury
    • All Canterbury
    • Kaikōura
    • Christchurch
    • Ashburton
    • Timaru
  • Otago
    • All Otago
    • Oamaru
    • Dunedin
    • Balclutha
    • Alexandra
    • Queenstown
    • Wanaka
  • Southland
    • All Southland
    • Invercargill
    • Gore
    • Stewart Island
  • Gisborne

Media

  • Video
    • All Video
    • NZ news video
    • Herald NOW
    • Business news video
    • Politics news video
    • Sport video
    • World news video
    • Lifestyle video
    • Entertainment video
    • Travel video
    • Markets with Madison
    • Kea Kids news
  • Podcasts
    • All Podcasts
    • The Front Page
    • On the Tiles
    • Ask me Anything
    • The Little Things
  • Cartoons
  • Photo galleries
  • Today's Paper - E-editions
  • Photo sales
  • Classifieds

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / New Zealand

Up from the depths

5 Jun, 2002 08:23 AM4 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

By ROBIN BAILEY

Hains Signature of Brisbane and Reflex of Christchurch - two marine companies that have forged a successful demonstration of closer economic relations.

Signature boats are being built in Christchurch and the Haines company has a reciprocal deal to take the Christchurch company's range to the Australian market.

The success of
the arrangement was demonstrated at the New Zealand Boat Show at the weekend when the Haines Signature 670C won the Boat of the Show: All-Purpose Open award. The win recognised a boat with a price tag as set up for the show of around $80,000 that is a genuine all-purpose family cruiser. Reflex managing director Alan Russell is proud of the award and of his company's contribution to the development of the boat.

There to share his enthusiasm and show the Australian partner's flag was John Haines jnr, joint managing director of the family company that has a history of innovative marine achievement going back to the early 1960s.

Company founder John Haines is still CEO, with sons John (production) and Greg (marketing) looking after day-to-day operations.

The family's story is one of vision, courage and determination.

It began in 1962 with Bertram designs imported from the United States that quickly made an impact on the Australian market. The designs were by American Ray Hunt, and were developed by Haines to become the basis of the Haines Hunter range that soon became market leaders in Australia.

By 1970 John Haines had taken his brother Garry into the business and the partnership was booming. Their boats were winning awards and competing successfully in offshore races and on the ski circuit. Then the great Brisbane floods of 1974 left the factory 10m under water and precious moulds were recovered from treetops more than 10km away after the waters went down.

The company survived that setback and subsequent economic downturns that hit the marine sector hard as well as a sales campaign that saw imported boats being dumped on the Australian market.

During this period the company was winning awards and its models were getting ecstatic reviews in the boating press. Haines Hunter was one of the biggest GRP boatbuilders in Australia and New Zealand.

Its success attracted the interest of an Asian group keen to expand into Australia. The lure of the capital needed for expansion and professional management input proved too tempting for the young boatbuilders and racers.

Within months they had recognised their mistake, but it was too late. They lost control of the company and were ousted.

Then followed a bitter legal dispute that went on until 1984, when John Haines started again. The first of his Signature series boats was the hit of that year's Sydney Boat Show. Dealers he had built a liaison with over 20 years got behind the new company and success was immediate.

By the end of the 1980s Haines Signature was again the biggest-selling GRP brand in Australia. But trouble loomed once again. Not a natural disaster or a financial pitfall this time, but a legal challenge.

The multi-national Outboard Marine Corporation, maker of Johnson and Evinrude outboards, had bought the shell of the then rundown Haines Hunter company the brothers had started. OMC argued that the Haines name belonged to the original company. The family's name could not be used with the Signature brand.

More legal footwork followed until September 1991, when the matter was settled out of court with OMC picking up the Haines' legal costs.

Relaxing in Auckland after helping his Christchurch colleague collect his award, John Haines jnr recalls the hard lessons of the past and looks to a successful future.

"The company is totally family owned and it will stay that way," he says. "We are concentrating on an even better product with a higher standard of finish and performance thanks to the new outboard engine technology."

He is also about to introduce a new staff-training programme, which will see trainees rotated through all sections of the factory. They will also swap staff with other nearby yards to provide the opportunity for apprentices and adult trainees to experience a wider range of skills.

"We also plan to strengthen our ties with Reflex so our companies can continue to develop our markets on both sides of the ditch," he says.

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.
Save

    Share this article

Latest from New Zealand

WellingtonUpdated

'Exercise caution': Investigation into Kiwi's death in elephant attack

06 Jul 06:58 AM
New Zealand

Police respond to assault at pool: One hospitalised, charges laid

06 Jul 06:31 AM
New Zealand

'Harrowing incident': Coastguard rescues boaties after 3m waves hit vessel near Motunau

06 Jul 06:20 AM

There’s more to Hawai‘i than beaches and buffets – here’s how to see it differently

sponsored
Advertisement
Advertise with NZME.

Latest from New Zealand

'Exercise caution': Investigation into Kiwi's death in elephant attack

'Exercise caution': Investigation into Kiwi's death in elephant attack

06 Jul 06:58 AM

Alison Taylor died alongside her relative, Easton Janet Taylor, while on safari in Africa.

Police respond to assault at pool: One hospitalised, charges laid

Police respond to assault at pool: One hospitalised, charges laid

06 Jul 06:31 AM
'Harrowing incident': Coastguard rescues boaties after 3m waves hit vessel near Motunau

'Harrowing incident': Coastguard rescues boaties after 3m waves hit vessel near Motunau

06 Jul 06:20 AM
Caught on tape: Identity finally revealed of Jaguar-driving teen behind CBD rampage

Caught on tape: Identity finally revealed of Jaguar-driving teen behind CBD rampage

06 Jul 06:00 AM
From early mornings to easy living
sponsored

From early mornings to easy living

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP