If you gave TradeMe user z2501 a handbag for Christmas, you chose the wrong colour.
The Eastide red leather bag was listed on the online auction site at 9.46am on Christmas morning with a simple description: "Christmas present, but not my colour."
Before many New Zealanders had even unwrapped the bounty under their trees, dozens of gifts were already hitting Trade Me for resale.
Searching for "unwanted Christmas gifts" on TradeMe returned hundreds of hits for toys, DVDs, clothing and electronics that recipients were eager to part with.
At 11am, j-long88 decided to be proactive about a pair of sunglasses his partner ill-advisedly bought for him.