BMW has unveiled a 35,000sq m showroom in Abu Dhabi - costing $92 million.Trade torque
BMW has opened its largest showroom ever this week in Abu Dhabi. The dealership, Abu Dhabi Motors, is the BMW Group's long-standing importer for the region, and it invested around $92 million in the new 35,000sq m showroom over its three-year construction.
The expansive facility in Umm Al Nar houses separate showrooms and sales areas for the three premium automobile brands, BMW, Mini and Rolls-Royce motor cars, and for BMW motorcycles. More than 450 staff members will work at the facility.
The new showroom will allow customers to view the brands' entire model line-up in different colours and option packages, with more than 70 automobiles and 10 motorcycles on permanent display. The workshop will be able to perform maintenance on up to 120 vehicles simultaneously.
The top vehicle in the region last year was the BMW 7 Series, with 4511 cars sold.